Hear From a Multi-Unit Development Owner

Javier Gomez discusses the benefits of owning multiple Capriotti's franchise locations.

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Our six simple ingredients
for success include:

Our Incredible
Product

Our fanatically-delicious, slow-roasted, and hand-pulled Butterball® turkey, American Wagyu, beef, chicken, and steak provide the solid foundation that sets us apart from any and all competitors in the sandwich space. They serve as not only the meat of our sandwiches but also the meat of our brand.

Strong Vendor
Network

Your product is only as good as your vendor networks and your sandwich is only as good as the ingredients you combine to craft it. Capriotti’s solid vendor relationships and our food suppliers committed to high-quality, wholesome, and delicious ingredients make us everyone’s go-to sandwich spot.

Innovation &
Technology

Just as Russian dressing adds an unexpected but perfect complementary flavor to our fan favorite Capastrami, we’re always looking for outside-the-box ways to supplement sales for sandwich shop franchise partners. Whether it’s our innovative store design, pick-up and catering orders, integration with mobile and online ordering, or our relationships with delivery aggregators, we continue to find new ways to stay ahead of technology trends, drive demand, and generate revenue at the store level.

Simplified
Operations

We don’t expect you to be an expert in the restaurant business, so we’ve developed proprietary systems so you can master Capriotti’s. What we’ve created are uncomplicated systems and operations and we make sure every process is easy to follow maximizing efficiency and quality customer service. Like a good coleslaw recipe, operations are simple and easy to replicate.

Marketing Support

Just as no sandwich is complete without a condiment or two for an extra punch of flavor, no great restaurant franchise is complete without a sound marketing strategy. With Capriotti’s strong, integrated marketing strategy, we combine local and national media outreach. Our hyper-local advertisements with social and mobile marketing generate strong brand awareness.

Company Culture

Our brand’s company culture is like sandwich bread what holds everything together. It’s the framework on which we develop long-term relationships with our franchise partners and build our brand strategy, and it’s what keeps demand for our products strong in markets across the U.S.

The Capriotti’s Story

Capriotti’s Sandwich Shop opened in Wilmington, Delaware, in 1976. Brother and sister duo, Alan and Lois Margolet, began with the simple goal to create a unique sandwich shop for “real turkey lovers” using real homemade ingredients. Honoring their Italian heritage, they named their sandwich shop after their grandfather, Philip Capriotti, who loved to cook traditional Italian food.

So it began, the tradition of roasting whole turkeys in-house every night to serve the next day in a variety of popular sandwich recipes—including their signature best-seller, “The Bobbie”. Lines soon formed around the block.

Capriotti’s grew very organically in the Delaware region for the first few years and eventually, Lois decided to retire to Las Vegas. However, retirement wasn’t in the cards and she soon opened a Capriotti’s just off the strip. Again, she found many customers who loved great sandwiches made with fresh homemade ingredients and again Capriotti’s grew to add more locations in Las Vegas!

This Could Be Your View

Interior

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Exterior

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We Don't Just Say We're The Best

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