Capriotti’s Sandwich Shop is celebrating 50 years of crafting extraordinary sandwiches, and we’re marking the milestone by continuing to do what we’ve always done: finding new ways to make great sandwiches even better.
This year, we teamed up with another iconic brand to create our cheesiest cheesesteak yet: the Cooper® Sharp Cheesesteak. More than a new addition to the menu, the sandwich reinforces our ongoing commitment to menu innovation, premium ingredients and the quality our guests have come to expect from Capriotti’s.
Introduced as a limited-time offering, the Cooper® Sharp Cheesesteak quickly made an impression. The sandwich exceeded early sales expectations, while guests praised its flavor, quality and generous portions.
A Match Made in Cheesesteak Heaven
The Cooper® Sharp Cheesesteak pairs our award-winning cheesesteak with the rich flavor, creamy texture and legendary melt of Cooper® Sharp. Grilled to order, the sandwich features tender steak, onions, mushrooms and sweet peppers topped with a generous layer of perfectly melted Cooper® Sharp and served on our new seeded roll.
Long celebrated as a Philadelphia deli favorite, Cooper® Sharp has built a devoted following for its distinctive flavor and exceptional melt. Bringing it together with Capriotti’s award-winning cheesesteaks creates an unmistakably East Coast-inspired sandwich made for serious cheesesteak fans.
“Our cheesesteaks have earned a loyal following over the years, so when we introduce a new one, it has to be something we're truly proud of,” said Ashley Morris, CEO of Capriotti's® Sandwich Shop. “For years, fans have been asking us to bring Cooper® Sharp to our cheesesteaks. It's an East Coast favorite that people are passionate about, and pairing its rich, creamy melt with our new seeded roll creates an experience that honors our roots while taking our award-winning cheesesteaks to the next level.”
With deep East Coast roots shared by both brands, the partnership brings one of Philadelphia’s most beloved cheeses to Capriotti’s guests nationwide while creating something fresh from two longtime favorites.
50 Years of Great Sandwiches and We're Still Innovating
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For five decades, Capriotti’s has built a loyal following around sandwiches that stand apart, including:
- Our award-winning cheesesteaks, recognized in the Cheesesteak Hall of Fame
- The Bobbie®, voted “Greatest Sandwich in America”
- The fan-favorite Meatball Sub
- Capastrami®
- Cole Turkey
- And more!
But celebrating 50 years isn’t just about looking back. It’s also about continuing to evolve the menu for what guests want next.
The Cooper® Sharp Cheesesteak is the latest example of our continued investment in the cheesesteak platform. Last year, we increased the amount of meat in every cheesesteak by 25%, delivering an even more satisfying experience and greater value for guests. Now, the addition of Cooper® Sharp and our new seeded roll gives us another opportunity to elevate a menu favorite through thoughtful ingredient and product innovation.
That same approach extends across the Capriotti’s menu: preserve what guests already love while looking for meaningful ways to make it even better. Whether that means introducing premium ingredients, evolving longtime favorites, or developing entirely new craveable combinations, innovation gives us the opportunity to stay relevant without losing sight of what has made Capriotti’s special for the past 50 years.
As we celebrate this milestone anniversary, one thing hasn’t changed: our commitment to serving extraordinary sandwiches made with quality ingredients and care. It’s a standard that has helped Capriotti’s stand out for five decades, and one we’ll continue raising for the next 50 years.
Want to be part of an extraordinary brand? Connect with Capriotti’s franchise development team today to learn more!
FAQs About the Capriotti’s Franchise Opportunity
Q: How does the Capriotti’s menu stand out from competitors? Capriotti’s has a longstanding commitment to handcrafting our sandwiches with premium ingredients, notably our slow-roasted Butterball turkey featured in our signature The Bobbie®, as well as the 100% American Wagyu Prime Grade Beef from Snake River Farms that we slice up and pile high for our our American Wagyu Cheesesteak. Every sandwich is made fresh to order, and this exceptional care is what makes us stand apart from other sub shops.
Q: What are Capriotti’s leading products? At Capriotti’s, our sandwiches are award-winning and bring guests back time and again. Our cheesesteaks have won multiple awards and have earned a spot in the Cheesesteak Hall of Fame, while The Bobbie® was voted “Greatest Sandwich in America.” Our sandwiches have also landed on numerous ‘Best Of’ lists and listicles for Top Sandwiches with fan-favorites such as the Meatball Sub, Capastrami®, Cole Turkey, and others.
Q: When did Capriotti’s get its start? Capriotti’s is celebrating 50 years of being “Simply the Best Since 1976.” The brand was founded in Wilmington, DE by siblings Lois and Alan Margolet. During these five decades, we have developed into a beloved and thriving brand that now spans across more than 35 states and is growing.
